\nTwo-thirds of XaaS customers said their XaaS provider could do more to continually improve services based on what they learn from an organization\u2019s usage.<\/p>\n<\/blockquote>\n\n\n\n
In addition, only three in 10 XaaS customers are satisfied to stay with their current XaaS providers, with the remainder open to exploring new relationships. The Deloitte survey found that XaaS customers are seeking more consultative relationships with their providers that can help them solve their ongoing issues.<\/p>\n\n\n\n
\u201cWith so much potential to lose existing customers to pastures perceived as greener, it\u2019s essential for XaaS providers to critically examine how they can better address customer needs and differentiate themselves,\u201d the report states. \u201cThere\u2019s clearly work to be done to reimagine and develop mutually beneficial, value-based relationships between XaaS providers and adopters that are consistently focused on customer success.\u201d<\/p>\n\n\n\n
In fact, 82% of adopters agree their organization could achieve better outcomes if their XaaS providers behaved more as consultative partners.<\/p>\n\n\n\n
Key to XaaS success: Correct data, easy integrations and understanding usage<\/h2>\n\n\n\n At DigitalRoute, we\u2019ve been helping enterprises offer anything as a service for more than 20 years. We\u2019ve seen how our customers benefit from XaaS \u2013 from creating new business models, offering new services, and building stronger relationships with their customers by understanding how services are used.<\/p>\n\n\n\n
But we also recognize the challenges outlined in the Deloitte report, and we\u2019ve seen what can go wrong for XaaS providers when they aren\u2019t solved \u2013 lost revenue due to incorrect data processing, lack of control of how much of a service is used, compliance issues, and subpar customer experiences that lead to lost opportunities.<\/p>\n\n\n\n <\/figure>\n\n\n\n\nThe foundation of any digital service is data, and if you don\u2019t have accurate, real-time data that you can trust, your revenue and customer relationships are at risk.<\/p>\n<\/blockquote>\n\n\n\n
We help enterprises solve these data challenges with our Usage Engine. Our Usage Engine tracks how customers use your services, and turns this usage data into clean records that can be used across your operations. With accurate usage data you can improve customer experiences, offer upsells at the right time, and speed up invoicing.<\/p>\n\n\n\n
The Usage Engine also integrates with any type of system. As enterprises look to diversify their XaaS offering, integrations across platforms and ecosystems will be essential. Our Usage Engine acts as a data processing hub connecting all of your operations, sending clean data back and forth between ERP, CRM and CPQ systems, IoT platforms, billing platforms, entitlement management systems, and business intelligence systems.<\/p>\n","protected":false},"excerpt":{"rendered":"
Deloitte\u2019s second Everything-as-a-Service (XaaS) Study shows that enterprise use of IT-as-a-service is increasing, helping organizations quickly scale IT usage and costs up or down as needed. But for XaaS providers to succeed, they must work more closely with their customers and fully understand how customers use their services.<\/p>\n","protected":false},"author":15,"featured_media":32856,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"2880","inline_featured_image":false,"footnotes":""},"categories":[37],"industry":[83,72,71,73],"topics":[81],"class_list":["post-32847","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","industry-manufacturing","industry-media-entertainment","industry-software","industry-telecom","topics-data-integration"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.digitalroute.com\/wp-json\/wp\/v2\/posts\/32847","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.digitalroute.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.digitalroute.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.digitalroute.com\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/www.digitalroute.com\/wp-json\/wp\/v2\/comments?post=32847"}],"version-history":[{"count":0,"href":"https:\/\/www.digitalroute.com\/wp-json\/wp\/v2\/posts\/32847\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.digitalroute.com\/wp-json\/wp\/v2\/media\/32856"}],"wp:attachment":[{"href":"https:\/\/www.digitalroute.com\/wp-json\/wp\/v2\/media?parent=32847"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.digitalroute.com\/wp-json\/wp\/v2\/categories?post=32847"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.digitalroute.com\/wp-json\/wp\/v2\/industry?post=32847"},{"taxonomy":"topics","embeddable":true,"href":"https:\/\/www.digitalroute.com\/wp-json\/wp\/v2\/topics?post=32847"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}